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SOAD bassist to help unsigned bands
System Of A Down bassist Shavo Odadjian is launching a new online music
initiative called urSession.com. According to a press release, the site is an
"innovative digital community and record label designed to give independent and unsigned acts a promotional platform to showcase their talent, receive community
feedback, monetize their art and land a record deal." The site will go live on
June 14th and will be the first online label to sign artists based on audio
and/or video performances uploaded by the artists themselves and voted on by
members of the urSession community.
Odadjian said in a statement, "urSession will help revolutionize an artistically
stagnant music industry and impact significant change. This isn't about a couple
of suits in their ivory tower force-feeding the population a steady diet of
bland and blander music. It's about the power of community pushing the envelope
to help drive a more evolved level of talent."
Odadjian is named as the co-founder and president of the site, while its CEO and
other co-founder is Narb Avedissian.
System Of A Down has been on hiatus since last summer. Odadjian has also
directed videos and played with members of the Wu-Tang Clan during the break.
Singer Serj Tankian has overseen his Serjical Strike label, while guitarist
Daron Malakian has started a new band called Scars On Broadway and drummer John
Dolmayan is launching an online comic book store called Torpedo Comics this
November.
From
The Rock Radio Online
Check the UrSession website :
www.ursession.com
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